Digital marketing is a vast field and requires continuous research and training. The need for digital literacy spans not only among marketers but also among business owners, entrepreneurs or anyone who is looking to achieve an online presence for themselves or others.
Fortunately, there are a number of resources available online which are paid as well as free that can help us learn some vital skills. To make things easy for my fellow learners, here are a 3 FREE Digital Marketing Training Video courses on YouTube that will help you in your career and probably even save you a lot of money 🙂
You may have noticed that 2 of these courses say 2016, however, I assure you that they are just as relevant today as they were the last year. So you have nothing to worry about 😀
This Adword course gives you an in-depth training of how to set up a google AdWords account, create campaigns, and optimize for search and display. Do note that there are many other free videos on YouTube however, I found Isaac Rudansky‘s training video to be perfect for beginners as it is structured and well explained.
This course teaches us how to create and manage Facebook Ad campaigns effectively and goes a step further by teaching you how to get people to engage with your content. Darrel Wilson trains you on 3 metrics: Awareness, Consideration, and Conversions. It’s simple and easy for beginners to understand how to use Facebook Ads Manager.
Now although this is specifically not related to Digital Marketing, I honestly feel that being skilled in Graphic Designing will be of a great advantage to any marketer especially when designing Social Media campaigns.
TastyTuts teaches you in a step by step manner and the best part is that there are project folders that you can download and practice simultaneously with the tutor.
Do let me know if these tutorials were helpful to you and if you do know of any other resources that you would like to share, pleased mention it in the comments section below.
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